¿eX-whY? AdVentures is the nation’s oldest and most experienced crisis management firm, specializing in strategic planing, public relations, crisis management, crisis communications, media relations, crisis management training and workshops, issues management, litigation support, and marketing communications.
November 1995- M C Hammer in Russia,
The Re-election of Russian President Boris Yeltsin by “Our Home Is Russia”, Russian Prime Minister Viktor Chernomyrdin’s Political Party
Prime Minister Chernomyrdin’s party was struggling to distance their leader from the unpopularity of the Government he headed, resolved to using western style campaign strategy. “Our Home” promised economic stability and continuation of the Democratic course of Yeltsin’s government.
November 1995 al-Hakim executive produced, produced, filmed and broadcast on Russian National TV a series of concerts in St. Petersburg and concerts in Moscow by MC Hammer in an urban style, “Rap-The-Vote” to secure the 18-45 voter turnout and re-election of President Boris Yeltsin. Polling after the concerts was overwhelmingly positive..
“Hammer is our father and rap is a very serious subject for me and if Chernomyrdin can give us Hammer then we will give him our vote.” said Oleg, an18-year old Russian rap fan in attendance.
Being Prime Minister gave Chernomyrdin a huge advantage in access to Russian voters, with slick campaign posters, he told AP “we are using American pop music performances to drum up support among Russian youth for his political campaign”; the video scenes showed M.C. Hammer performing. Chernomyrdin’s travels around Russia in his capacity as Prime Minister, but looked more like the political campaign trail of an American President.
This strategy was trumpted as “world altering” for saving Russian democracy with Yeltsin’s re-election ensuring continuity in the evoultion of Russia and securing world peace.
This strategy was heralded world wide by political pundits as “incredibly brillant”, a “triumph for democratic reform” and “world altering” in it’s effect of having “saved” Russian democracy, as Yeltsin was the only alternative in ensuring continuity in the evoultion of Russia and securing world peace.
This coup, a miraculous event in history, was depicted and cannonized in a 2004 film “Spinning Boris” starring Jeff Goldblum, Anthony LaPaglia and Liev Schreiber.
“Spinning Boris” The Best President of Russia America Ever Had ..L. A. Times Review
Jeff Goldblum, Anthony LaPaglia and Liev Schreiber star as a trio of elite American political campaign operatives who were hired in secret to manage Russian President Boris Yeltsin’s election campaign in 1996. He’s polling at 6 percent with the election a few months away. First, they must get someone’s attention; they succeed finally with Yeltsin’s daughter, then it’s polling, focus groups, messages and spin. Even as Yeltsin’s numbers go up, they are unsure who hired them and if Yeltsin’s allies have a different plan in mind than victory. When the going gets toughest, they put a spin on their stake: democracy and capitalism must win. They orchestrate the most spectacular political comeback of the twentieth century – as they “sold” Boris Yeltsin to the Russian public gaining Yeltsin’s successful re-election.
The Re-election of Russian President Boris Yeltsin at Excerpts of “Clinton Secrets” in a book by JOHN DIAMOND
The campaign tactic was their most effective strategy, greatest strength- uniquely different and vastly superior to anything Russia had ever witnessed. This strategic plan with our expertise well grounded in modern American campaigning got Yeltsin re-elected. This was simply a matter of fact that he was the best the modern world could get compared to the alternative communist and he was fully supported by the U.S.
A State Department memorandum, marked “confidential,’’ summarized then President Bill Clinton’s meeting with Yeltsin at a summit in Egypt, where Clinton told Yeltsin he ”wanted to make sure that everything the United States did would have a positive impact and nothing should have a negative impact’’ on Yeltsin’s re-election. The memo added the U. S. wanted an upcoming summit with the Russian leader to be successful to “reinforce everything that Yeltsin had done.’’
Excerpts of “Clinton Secrets” in a book by JOHN DIAMOND, Associated Press Writer
Crisis management is the process by which an organization deals with a major event that threatens to harm the organization, its stakeholders, or the general public. The study of crisis management originated with the large-scale industrial and environmental disasters in the 1980s.
Three elements are common to a crisis: (a) a threat to the organization, (b) the element of surprise, and (c) a short decision time. It is argued that “crisis is a process of transformation where the old system can no longer be maintained.” Therefore the fourth defining quality is the need for change. If change is not needed, the event could more accurately be described as a failure or incident.
In contrast to risk management, which involves assessing potential threats and finding the best ways to avoid those threats, crisis management involves dealing with threats before, during, and after they have occurred. It is a discipline within the broader context of management consisting of skills and techniques required to identify, assess, understand, and cope with a serious situation, especially from the moment it first occurs to the point that recovery procedures start.
Over the years, we have been involved in some of the world’s most riveting and headline-grabbing political and business crises and have helped clients emerge from a variety of tough crisis situations with their reputations and their businesses intact.
However, we’re equally well known for our innovative, proactive crisis management services – helping businesses identify in advance vulnerable points where a crisis may strike and devising effective plans and strategies to keep companies out of trouble and (where appropriate) out of the media spotlight.
Management and Crisis Communications Services
We offer a comprehensive range of critical Crisis Management and Crisis Communications services, including:
Strategic Public Relations
Corporate Public Relations
Executive Public Relations
Corporate and Product Identity
Private CEO Sessions
Crisis Management Plans
Crisis Post Mortem Sessions
Crisis Management Plan Maintenance
Crisis Management Teams
Crisis Simulations and Testing
Crisis Preparedness/Vulnerability Audits
Pre-Crisis Review Teams/Focus Groups
Specialized Crisis Management Training
Psychological Assessment and Screening
Post Traumatic/Crisis Stress Counseling
Crisis Management Awareness Seminars
Every company — large or small, publicly traded or privately held — runs the risk of a crisis. Forward-thinking companies across the country and around the world are proactively practicing crisis management.
Crisis management is the new corporate discipline, and companies are quickly enlisting the aid of outside consultants to help establish crisis management plans.
¿eX-whY? AdVentures provide emergency crisis management counseling and crisis communications services to SELECT CLIENTS ONLY. In the event of a crisis, clients may contact ¿eX-whY? AdVentures directly, have us spring into action immediately. (Contact us for more information on this unique crisis and risk management tool).
We take the position that a crisis is a turning point which offers as much opportunity as danger. In addition to being called in to manage a crisis or counsel clients through an ongoing, fast-breaking crisis, we conduct advance training seminars, workshops and full-blown crisis simulations to hone the skills of managers and executives who may at some time be called upon to serve on a crisis management team or respond to the media in a crisis-filled environment.
The seminars — which are tailored to a client’s particular needs — focus on such critical and vital areas as:
Identifying the crisis
Isolating the crisis
Managing the crisis
Assembling a crisis management team
Creating a crisis management plan
Creating a crisis communications team
Decision making under crisis-induced stress
Crisis Post Mortem
Private CEO Sessions
Special Circumstance Capabilities
Let us help you with your crisis BEFORE it becomes a Risk Management crisis!!
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